We are now slimming down our selection of Alfix LetFix adhesives.

Alfix LetFix and Alfix LetFix less dust were such popular products that we chose to keep them on the shelves when we launched Alfix LetFix Plus onto the market 1½ years ago.

Since then, Alfix LetFix Plus has spread smoothly and rapidly across the markets in Denmark, Norway and Sweden. The tile adhesive can do everything the previously popular products could do – PLUS a little more. So the time has now come to let the newer, Nordic Swan-labelled version take over completely.
The only product we will not be cutting is Alfix LetFix Universal, because we want to keep one white one.




Benefits of slimming down and switching to PLUS

• It will be easier for everyone to find what they need given that there will be only one version of LetFix tile adhesive (along with the white one), namely the Plus version, which is best for the skilled workers who use it, best for the environment and best for the budget.
• There is little difference in price: while Alfix LetFix Plus may be a little dearer per kg than the two discontinued versions, it provides greater coverage, which means the cost is the same (at most) per square metre of finished surface.
• LetFix Plus covers 11% more area than standard LetFix/LetFix less dust products per kg.
• Masons who have switched to Alfix LetFix Plus particularly appreciate the tile adhesive’s extra firmness and its lighter consistency. Once they have tried this version for the first time, they choose to keep using it.
  
  

LetFix products to be discontinued

Alfix LetFix less dust
Unit: 3.5 kg
Item no. 1605

Alfix LetFix less dust
Unit: 18 kg
Item no. 1601

Alfix LetFix
Unit: 18 kg
Item no. 1600

Timing: Alfix LetFix less dust in 3.5 kg packs will be discontinued in mid-August, while the other two products will remain on the shelves until the end of August.


Alfix LetFix Plus

• Low dust
• Effective application – Extra firm, smooth and light consistency
• Suitable for large-format tiles up to 600 x 600 mm
• Ideal for walls
• Approved for wet rooms and suitable for underfloor heating
• Nordic Swan-labelled and DGNB approved

Alfix LetFix Plus
Unit: 15 kg
Item no. 1751

Read more about the awards and the three winners on the Business House South Jutland website: Click here

A sustained effort lies behind
Alfix has for over 20 years continuously worked to implement responsible measures. A sustained effort that has also led to a certification for the global goals, which according to Anders B. Toft is of great importance for Alfix's future development:

"One and a half years ago, we were certified for the global goals by Bureau Veritas. The certification compels us to adhere to our strategically chosen global goals and sub-goals. And to continuously ensure progress in the chosen areas of effort. We cannot just settle for doing the same as we did yesterday or last year – for if we stand still, we go backwards in terms of the points we achieve in connection with the global goals certification."

For reference, see the latest certification report from Bureau Veritas: Click here

Thanks and congratulations
At Alfix, we are filled with pride, gratitude, and humility for having received the award. We send a big thank you to Erhvervshus Sydjylland and Jyske Vestkysten for the recognition and congratulate Caféu and SwipBox on their awards in the categories of digitalization and export.

In the picture, you see CEO Anders B. Toft at the award ceremony, which took place in Vojens on May 2, 2024.

15 Southern Danish companies have been nominated for distinguishing themselves in a positive way that can also inspire others. Alfix is nominated for our work with responsible transformation.

At Alfix, we are extremely grateful for this prestigious nomination from the business house of Southern Jutland, Erhvervshus Sydjylland.

Larn more - however in Danish:
Learn more about the award here (Source: Erhvervshus Sydjylland): Click here!
See the nominated companies (Source: Vejle Amts Folkeblad): Click here!

Meet Torben Zederkof, who joined Alfix as head of the technical department on 1 December.

A qualified mason with years of experience from similar positions, Torben brings a solid base of professional expertise and experience to his new role. His decision to join the Alfix team was largely founded on the opportunity to work with the responsible transition in the construction industry.

Why did you accept the offer of a position at Alfix?
I’m impressed with Alfix’s 60-year history of working with high-quality products and professional systems for the construction industry. In addition, I find the company’s responsible profile and dedication to employee well-being highly attractive. As I see it, all these aspects form a stamp of quality for the confidence Alfix strives to engender in customers, partners and employees alike.

The combination of professional technical focus and the opportunity to take responsibility for the day-to-day management of a technical department staffed by experienced and highly competent colleagues tipped the balance and led me to accept the position.

What tasks will you be handling in the technical team?
Alfix’s technical department serves as a backup for our sales consultants. We are a dynamic team and we genuinely enjoy working together to tackle challenging assignments and provide the best possible advice. We’re happy to pull on our work clothes, test the different products and devote ourselves to finding solutions to challenges for our customers, who have confidence in the service – and, in particular, the responsibility and workmanship – that Alfix is rightly famous for delivering.

Why did you choose Torben for the job?
Frank Pingel, Development Manager, fields this question:
Torben’s broad palette of skills and service-minded approach makes him a valuable colleague and the ideal day-to-day manager of our technical department. I’m convinced that Torben’s experience, background and dedication will make a positive contribution to the technical department and help Alfix stand even stronger in the industry.

This magnificent villa in Kolding, Denmark, features a host of beautiful details that stand as a testament to the dexterity and skill of the mason. The building has recently undergone comprehensive renovation inside and out.

So which product was used to repair the fine details and ensure they once again stand out clearly and beautifully? Alfix DuraPuds 650 rapid was chosen as the repair render because it can be used for repairs and levelling in layers up to 50 mm thick. At the same time, it hardens quickly and is ready for finishing work after just 3–4 hours.

In addition, Alfix DuraPuds 710 thin coat bonding mortar was used for the fine details and finishing work. It is a product than can generally be used as the substrate for finishing render and as a finished top layer.

Tile adhesive and grout in one
Alfix EpoxyFuge 20 is an acid-resistant tile adhesive and grout in a single product. It is ideal for both installing and grouting ceramic, mosaic and quarry tiles.

Benefits of the new grout
EpoxyFuge 20 closely resembles cement-based grout, which has a lighter consistency and is therefore easier and quicker to blend and work with than conventional epoxy grouts. It is precisely to obtain this benefit that we are now launching this new product. In addition, the new grout is easier for craftsmen to wash down, clean and finalise during installation than traditional epoxy grouts. It is ideal for joint widths of up to 20 mm without having to add the Epoxy Tix agent.

Other properties

• Can withstand high mechanical load
• For interior and exterior use
• Joint widths from 1–20 mm
• Smooth and easy to work with
• EC1 PLUS labelled (extremely low emissions with regard to interior climate)

Suggested uses for Alfix EpoxyFuge 20

• Swimming pools
• Food industry
• Chemical industry
• Workshops, car showrooms and car washes
• Terraces, stairs and balconies

It is usual to use an Alfix EpoxyFuge 1025 product as an expansion/elastic grout in such environments.

Coloured to match other grouts
Alfix EpoxyFuge 20 is available in titanium grey. The colour has been chosen to match one of Alfix’s cement-based, industrial grouts, IndustryFuge – CeraFill 18 (titanium grey), and the type of expansion/elastic grout that is recommended for use with Alfix EpoxyFuge 20: Alfix EpoxyFuge 1025.

Please note that the new EpoxyFuge 20 replaces the previous C2 Epoxy product, which has been discontinued.

Additional information
Click here to find out more about EpoxyFuge 20: Alfix EpoxyFuge 20

Alfix had very specific parameters in mind when developing their first quick-setting render – the first to be added to its product range.

“The need for investment in construction efficiency is ever-growing. Materials, solutions, methods and advice on and for construction efficiency have never been more in demand and relevant. That’s the backdrop for Alfix’s decision to bring out its first-ever quick-setting plaster. From the mason’s perspective, they want to see the plaster beginning to bond an hour into the setting process. The product we have created is very efficient, but also easy to work with and gives the mason the flexibility they need in their daily working lives,” says Kim Mathiasen, Innovation Manager at Alfix.

Masons factored in
Alfix DuraPuds 650 rapid has been developed specifically with repairs to masonry, both internal and external, in mind. It was felt that the need was greatest in this area.

“We consulted with those involved on-site, and involved them from the very start. We obtained feedback to make sure that the products would have the right properties and qualities,” Mathiasen tells us, continuing:
“The masons were really enthusiastic about the product as a substitute for the cement mortar, which they tend to mix themselves on-site. The speed of it is the most important factor, as it can put them a day ahead in their work. We also received positive feedback about the product’s strong adhesive properties, and the fact that it has the same hardening time regardless of whether you use 10, 25 or 50 mm of render.
The render is also shrinkage-compensated, which reduces the likelihood of tearing, scratches and cracking,
regardless of the thickness of the layer.

“Despite the emphasis on efficiency with our new render, it doesn’t mean we have compromised - it still has the strong technical properties that all Alfix products have,” the Alfix Innovation Manager confirms.
Efficiency, quality and technique

The quick-setting plaster is perfect for jobs such as repairing walls and embedding cables. Open to diffusion, the flexible plaster can be adjusted easily by the contractor. Its smooth texture makes use of a mortarboard easy. The result of this is a nicely sealed surface that is easy to work with.

“In terms of its application, Alfix DuraPuds 650 rapid will seem familiar to masons; the difference is that, by avoiding having to stand there mixing sand and cement at the construction site, the job will be more efficient, higher quality and improve technique,” Mathiasen explains.
As Alfix DuraPuds 650 rapid sets in just three to five hours, saving the mason a lot of time, Alfix believes that the product will soon become a permanent resident in the mason’s van for use on unforeseen repair and levelling jobs.

“The render is different from other similar products and fills a gap on the market. Our competitors have gone in a different direction and are focusing on optimising trowel technique. We, however, have chosen to focus more on the rendering technique, as we believe this is more beneficial on larger surfaces,” the Innovation Manager finishes.

The first pallets of Alfix DuraPuds 650 rapid have already been produced at the factory in Kolding. As such, the product is ready to take its place at construction sites all around Scandinavia.

As the definition goes, “a world of difference” means making a big difference. And that is our ambition here at Alfix too. We would like to help customers and partners to achieve a higher level of sustainability via our products and systems, which is also why the Alfix vision is worded to reflect that we aim to succeed and inspire in our work – all with the bigger picture in sight. Link to ‘About Alfix’ on the website, where the written vision can be found

Certifying the difference made
The UN’s 17 Sustainable Development Goals (SDGs) are an ideal framework for the work on sustainability in 2023. We have adopted this framework at Alfix – to make a difference. This has also resulted in Alfix becoming SDG-certified, in autumn 2022. We are doing all this to ensure there is documentation of and progress made on the SDGs. Part of the documentation process has been for accredited certification company Bureau Veritas to audit, evaluate and rate Alfix. This certification process reviews everything from strategic targets to specific product development and factory operations in relation to strategically chosen SDGs and sub-goals at the company.

See certificate - Click here!

This is set to continue until autumn 2025, with Bureau Veritas visiting Alfix again each year to audit them. From a strategic perspective, Alfix is focusing in particular on SDG No. 8: Decent work and economic growth and SDG No. 12: Responsible consumption and production, as it is with these two SDGs that Alfix, in its capacity as a Danish construction material producer, can make the biggest difference and have an impact. It is also working towards three secondary SDGs, rounding off efforts to take a holistic and proactive approach to more sustainability at the company.

A Danish manufacturer in a country that makes a difference
With the SDGs safely in the Alfix toolbox, we now turn our attention to the country which, although small, is still making a big difference. Alfix was founded in Kolding, Denmark, almost 60 years ago and remains family-owned and 100% Danish.

We are proud of our position, and maintain a close proximity to construction sites in Scandinavia at all times. That proximity is both physical and mental. There isn’t much distance between the Alfix factory in Kolding and the tradesmen, which is a plus for the overall climate balance of the construction projects, given the many pallets of building materials that need to be transported.
This desire for local on the Scandinavian market makes a difference and means ‘less-travelled kilometres’, i.e. with the manufacturer at a short distance from many of the distributors and construction sites.

Alfix is 100% Danish-owned, with its factory and facilities all located in Kolding. We believe that this in particular makes a difference when it comes to meeting the demand for innovative products suitable for their market. This also ties in with the UN Sustainable Development Goals (SDGs) and documentation; after all, sustainability is essential to demand on the Scandinavian markets. That’s why sustainability is such an important factor at Alfix, and has a major role to play in all of our activities. This includes having a major bearing on product development, as well as being a determining factor when it comes to prioritising certain types of products to launch on the market. Over the past year, we have introduced a total of three ‘Plus products’. Alfix Plus products are premium products with a higher level of sustainability woven into their core: everything from optimised and more sustainable raw materials to more sustainable packaging, in other words.

Experience the difference
For everyone at Team Alfix, the ambition is the same: for our customers and partners to notice the difference in their experience with us.

Alfix’s “travelling companion” in this context is Bureau Veritas Danmark, which laid down the framework for Alfix during the process towards the goal. The journey commenced in the autumn of 2021 with a workshop and subsequent SDG screening. This has now been followed up with a comprehensive audit, which resulted in certification in the UN Sustainable Development Goals.

“Alfix’s work with the UN’s 17 Sustainable Development Goals has been reviewed, assessed and evaluated by external auditors from Bureau Veritas Danmark, and the company thoroughly deserves to be rewarded with the SDG Certificate for its ongoing and extraordinary input,” relates Tomas Riegels-Jørgensen, Business Developer Sustainability, Bureau Veritas Danmark. “From our very first dialogue with the Alfix management, we encountered a modern, visionary approach where managers and employees alike are committed to a higher purpose than simply earning money,” he continues.

Driven by responsibility and a desire to inspire
“Our aim is to stand proud as a responsible manufacturer of construction materials, and so it means a great deal to us to receive SDG certification. Alfix’s vision is lead the field and provide inspiration with sustainable systems in the Nordic construction sector. Given that we also strive to inspire others to adopt more sustainable practices, it is essential to work with external partners who can professionally document the work we do. In line with this approach, it made perfect sense for us to team up with Bureau Veritas Danmark, which is a recognised certification company,” says Anders Bertelsen Toft, CCO at Alfix.

For Alfix, the certification represents a seal of approval and recognition from external experts in sustainability. We have obtained the certificate on the back of years of closely targeted work with sustainability in the company, where every member of the team has made an active contribution. This work encompasses aspects such as a sustainable management system, strong and well-documented supply chains, more sustainable purchases and responsible operation of the factory.

From a strategic perspective, Alfix focuses in particular on SDG No. 8: Decent work and economic growth and No. 12: Responsible consumption and production. Work in these areas is supported by a number of secondarily chosen SDGs that underpin the primary aims.

A consistent theme from strategy to action
As the name suggests, the essence of the UN’s 17 Sustainable Development Goals is “sustainable development”, including emphasis on environmental, social and governance aspects (the ESG concept: Environmental, Social, Governance). Bureau Veritas Danmark writes, for example, that companies must give due consideration to how they can contribute to a better world (bureauveritas.dk). For Alfix, it is also a matter of making a difference in the world from our position in the Scandinavian construction sector.

In connection with the certification, Bureau Veritas Danmark was keen to highlight aspects such as the clear link between strategy, plans and practical action, a high degree of documentation and dedicated management. Specifically, it is a matter of the company actually doing what is says it does – and this is also a precondition for obtaining the much sought-after certificate that documents input in the context of Sustainable Development Goals.

Next destination
One milestone has been reached – but there is still a long way to go to the finish line. Because it keeps on shifting. In fact, an essential part of the process is that changes and improvements are made on an ongoing basis – and this is sure to continue over the coming years. For this reason, Alfix will receive additional visits from Bureau Veritas Danmark for new audits in 2023 and 2024.

Click here to see certifikate!

Quality assurance and documentation
The TGA approval is a quality assurance and documentation of façade insulation systems and is intended to help minimise construction damage and faults. This is important at a time when rising energy prices and stricter demands on sustainability have increased the focus on façade insulation systems. Both the documentation and the work actually executed must be of a proper standard in order to provide house owners with confidence in the solutions.

Strong Danish sector cooperation
The Sector Association for External Façade Insulation Systems in Denmark (ETICS-DK) has worked closely with ETA-Danmark prior to the issuing of a TGA approval for façade insulation systems. According to Allan Nielsen, Director of the Association, the ETA approval is a real benefit from financial, environmental and safety-related perspectives. For example, it is intended to ensure that the building materials used live up to the highest construction-technical requirements.

“At ETICS-DK we are appealing strongly to project planners and architects to make sure that, from the perspective of design, all descriptions and tender materials are correct from the start. This means, for example, building with TGA-approved ETICS systems, because proper documentation pays dividends in the areas of finance, the environment and safety alike,” emphasises Allan Nielsen. (Source: Bygtek.dk)

Aesthetics, indoor climate and rising energy prices
“Façades are being upgraded and renovated throughout Denmark in a host of different and exciting projects. A large number of home owners are choosing to have their façades post-insulated and rendered so as to bring their homes up to modern standards out of consideration for both energy and the environment,” says Claus B. Høgdal, Director of Sales and Marketing at Alfix.

One of the home owners who has chosen Alfix’s external insulation solution is Stefan Kloth. “We chose the system in order to improve the aesthetic expression of our house, and because we wanted a better indoor climate. Today, our home is free from cold bridges, the indoor climate has improved considerably and we have significantly reduced our total heating consumption as a result of the renovation. We’ve absolutely noticed an improvement in both the indoor climate and our energy consumption,” relates Stefan Kloth.

See TGA approval here!

Up until the end of October 2022, Søren was a sales consultant in Central South Jutland and on Fyn, and before joining Alfix he worked a number of jobs, including ten years as an independent master mason.

This time, we’ve swapped the three usual “Meet one of the Alfix team” questions for three questions that centre on having been at Alfix for years and years.

What made you stay in the job for so long?<BR>
“I’ve been able to organise my working days however I wanted – in compliance with the company guidelines, of course. So this has meant a largely unrestricted, enjoyable and uncomplicated working life. I’ve had fun at work every day – and that’s what kept me going.”

What’s the biggest change you’ve seen in your 32 years?<BR>
“Alfix has grown in more than one sense of the word. In addition to increasing turnover, the workforce has more than doubled over the past 32 years, while the range of products has increased three- or four-fold over the same period. It’s wonderful to have been a part of such a great success.”

What’s Alfix like as a workplace?<BR>
“Even though the workforce has expanded considerably, I still feel that there is a particularly close collegial working relationship here. In addition to having a manager who treats me with respect, and who means a great deal to me, I have a lot of excellent colleagues. We work as a team and ‘play each other better’.

“The difference between Alfix and other companies is that at Alfix, we take care of and look out for one another. It goes deeper than just ‘workmates’. And this is still how it is today, even though there are more than 50 of us working here. No-one is more important than anyone else here.”

Thank you<BR>
In conclusion, both Alfix and Søren Heiwald would like to say a big “Thank you!” So thanks to everyone who came to the reception on 13 October, where we celebrated everything that Søren has been involved in building up. “It was a great day in every respect. I’ll never forget it,” says Søren.

Søren is now looking forward to filling his days with golf, swimming and taking care of his home, which dates from 1937 – so he certainly has plenty to keep him occupied! He will also be joining Alfix’s seniors club along with a number of his former colleagues.

A candlestick is more than just a candlestick. The candlestick shown here is also a residual product from a quality check of a self-levelling compound. More specifically, it is a leftover piece of Alfix PlaneMix 50, which is typically used for smoothing and levelling floors.

Every day, the Alfix laboratory performs a range of quality checks on products as a part of our comprehensive quality management programme. The checks naturally result in some product leftovers, which can be put to creative uses. Over the years, the lab has created a parliament of owls, a polar bear and a range of candlesticks in various shapes and sizes, all made of filler.

From creative leftovers to tons of waste
Coming back to the candlestick: it and around 40 clones were made for a reception in October where we bid farewell to Søren Heiwald, sales consultant and mason, who was with us at Alfix for more than 32 years. The candlesticks were highly decorative, but in the great scheme of leftover products, they barely move the needle. The amounts of residual product from the laboratory are tiny compared with those stemming from the production department.

The residual waste from Alfix’s production processes is sorted and recycled to a high level of reuse in partnership with the environmental company Marius Pedersen. We operate a comprehensive waste sorting system and reuse as much as we possibly can. You can find out more about Alfix’s working relationship with Marius Pedersen here!